100% Renewable Power

Our commitment to truly green hosting begins with 100% renewable energy.

In the UK, every watt of energy consumed in the datacentre has been purchased from 100% renewable sources, including wind, sun, and sea. This green energy is procured through energy brokers using the Open Energy Market. This innovative platform enables high-volume energy users to buy electricity directly from energy producers such as Statkraft, Europe's largest producer of renewable energy.

This approach side-steps the traditional, high-margin retail energy companies and provides the flexibility of choosing which producers to purchase energy from, helping ensure a more sustainable and cost-effective energy supply.

Additionally, designs are currently underway for the implementation of on-site rooftop solar power generation by 2025. This will enable non-critical loads to directly utilise locally generated renewable energy, further enhancing sustainability efforts.

We also use renewable energy for 100% of our U.S. operations, as certified by Green-e, North America’s leading voluntary certification programme for renewable energy. We have additionally been recognized by the U.S. Environmental Protection Agency as a Green Power Partner. Our renewable energy is sourced through Native Energy, one of the few genuinely high-integrity businesses in the sector. Their projects go beyond simply generating renewable energy, but moreover, deliver social benefits for the communities in which those projects are located, including schools, family owned farms and Native American tribes.

We are also partner member of The Green Web Foundation, a not-for-profit organisation who are on a mission to speed up the transition towards a completely green Internet. You can verify whether your site is running on renewable energy on their website.

Statkraft's Baillie wind farm in the Scottish Highlands, built in 2013 and producing 176.5GWh annually. It also provides a commumity benefit fund worth over £100,000 per year to support the local community.

Statkraft's Rheidol hydropower plant near Aberystwyth in Mid-Wales, in operation since 1962 and producing 93GWh annually.

NativeEnergy's Greensburg Wind Farm, which helped revitalise a community devastated by a 2007 EF-5 Tornado.

Sensible Green Policies

Being environmentally conscious is at the heart of everything we do. Along with a super-efficient, green powered datacenter, as a company we also:

• Use energy efficient servers with high-efficiency power-supplies and smart sensors to control fans so that they only provide cooling when required
• Cycle out older server hardware to newer more efficient technology as it becomes available
• Operate a completely paperless system with all customer invoices and receipts sent out in electronic format
• Avoid printing unnecessary documents and recycle all unneeded paper
• Encourage staff to work from home to minimise unnecessary commuting
• Avoid all unnecessary travel

Tree Planting & Carbon Offsetting

Our business is also powered by humans. Lovely humans. Humans who work tirelessly to ensure our renewably powered servers keep humming, and our customers' questions are answered in record time. But these humans each have their own carbon footprint. That's why we are committed to having a climate positive workforce, which means that for every member of our team, every month we plant 12 trees and offset 1.2T of CO₂.

We also consume carbon in other ways, through the equipment we purchase, and the supply chains we use. That's why we are also committed to off-setting substantially more carbon than we consume, as well as planting more than 1,000 trees every single month. We are also committing to "pay back" our historic carbon consumption since we were founded, and by the end of 2030 we are committed to offsetting over 5,000 tons of CO₂ so we may become truly carbon negative.

• We are committed to planting a tree for every order we receive. So far we have planted over 20,000 trees.
• We are committed to planting 12 additional trees for each of our employees, every single month.
• We are committed to offseting more carbon than we consume as a company, every single month.
• We are committed to becoming truly carbon negative, by "paying back" more carbon than we have consumed since we were founded.

To make this possible, we have partnered with Ecologi, who facilitate our tree planting and carbon offsetting. Ecologi work with responsible tree planting partners and invest in projects that are certified at the very highest level to remove greenhouse gasses. They are extremely transparent about their financials, and are backed by a superb team. You can track our progress in the Kualo Forest - you can even contribute a tree or two, or why not click the sign up link and grow your own forest!